The career hack: How a Professional Certificate can boost your salary by 20%

We’ve all been there. Caught in the endless scroll of LinkedIn course suggestions, jotting down networking events to finally ‘put ourselves out there’ and tailoring our CVs to twenty-four different jobs in one go—because that’s what we were told when we asked.

How do I progress in my career? 

In today's competitive job market, Millennials and Gen-Z professionals are doing everything (and we really mean everything) to build their dream career –  one with little to no stagnation. The flexibility to pivot, and opportunities to earn more as you upskill and travel the world while doing it. 

​​Sure, attending events, collecting LinkedIn badges, and fine-tuning your CV are all helpful. But, studies show that adding relevant certifications to your resume is a proven path to higher earnings, with salary increases ranging from 5% to 20%.

In this blog, we’ll explore the stats, share recruiter insights, and show you how earning a Professional Certificate can help you unlock your true potential.

5 Statistics that put Professional Certificates in perspective:

1. A Jobscan report revealed that professionals are nearly 3 times more likely to get an interview if they include a professional certification in their CV. 

2. On Indeed, professionals with certificates earn 35.2% more across various occupations.

3. A report by Lightcast shows that adults who return to education see a 140% larger increase in average annual salary than those who do not go back to school 

4. According to CertMag, 33.4% of professionals report using skills learned through certification several times a day in their work. 

5. By 2030, Deloitte predicts that over 50% of jobs will require advanced digital and technical skills. 

Beyond being a file in the pile. Why hiring managers hire professionals with certifications

It’s not personal: hiring managers receive thousands of applications daily. Naturally, they need a sure-fire way to identify top talent. Certifications provide concrete proof of expertise, reducing hiring risks and ensuring a return on investment. They signal a commitment to life-long learning too, with 87% of hiring managers, according to Global Knowledge, preferring candidates with verifiable credentials – no surprises here. 

Certifications offer more than just immediate financial gains, though. Many studies suggest that certified professionals utilise their certified skills for more than a decade – it’s not just a badge for your lonely LinkedIn profile – it’s the bridge between you and where you want to be professionally. 

The Bayswater advantage: Professional Certificate programmes

We offer more than just Professional Certificates—we provide a transformative learning experience. Our programmes combine industry-recognised certifications, micro-credentials, and essential global soft skills, equipping you with everything you need to thrive in the future of work and stand out in the competitive global job market.

Our programmes include:

1. Digital Marketing: Learn essential skills like SEO, social media marketing, content creation, and analytics to thrive in the ever-evolving digital landscape.

2. International Business Management: Gain expertise in global trade, international business law, marketing strategies, cross-cultural communication, and leadership. This programme includes hands-on projects like developing an international business plan for market expansion.

3. Customer Experience (CX) Management: Master the art of creating exceptional customer experiences by understanding customer journeys, service design, and loyalty strategies.

4. Luxury Brand Management: Explore marketing and communication strategies tailored to luxury brands, focusing on consumer psychology and brand positioning.

5. Project Management: Develop skills in planning, executing, and managing projects efficiently to meet organisational goals.

The best part? Our programmes include a unique Global Skills Certificate that equips you with essential competencies highly valued by employers:

• Communication and Intercultural Competence

• Critical Thinking and Problem-Solving

• Collaboration and Leadership

• AI and Digital Literacy

• Presenting and Employability Skills

This additional certification allows you to showcase these crucial skills on your resume, giving you a competitive edge in the global job market.

Whether you're seeking a fresh start in a new field, navigating the complexities of an international career move, or aiming to climb the corporate ladder, professional certifications provide the competitive edge you need to thrive. In our words, it’s a yearning for learning that pays, literally and figuratively. 

Ready to take the next step in your career? Explore our Professional Certificate programmes (loved by 15,000+ students) and discover how we can help you achieve your career goals. Contact us here to learn more and embark on a transformative journey towards a brighter future.